The share of teens who have a driver’s license, who’ve tried alcohol, who date, and who work for pay has plummeted since 1976—with the most dramatic decreases occurring in the past decade. Sheltered and risk-averse, Millennials are eschewing the traditional markers of adulthood for more tame activities.
Just in time for the fall season, The Honest Kitchen has released a line of pumpkin spice lattes—for cats and dogs. Now, thanks to these goat’s milk concoctions, pet owners can make sure that their furry friends are not left out of the annual pumpkin-inspired retail frenzy.
Op-ed columnist Steven Strauss says that Millennials are “meant for entrepreneurship” due to their independence, their participation in the gig economy, and their tech savviness. In reality, despite their reputation as a generation of Zuckerbergs, most Millennials would much prefer to play it safe within the confines of a 9 to 5.
Comcast is providing online video services to more than 100 campuses in hopes of winning over Millennials. In addition to trying to reach young consumers where they live, Comcast also wants access to student data in order to learn what (and how) Millennials are watching.
"Underproduction, undercapacity, deflation, currency wars, demographics, falling birthrates" - these are the biggest concerns about the Crisis which Fourth Turning author, and head of Saeculum Research, Neil Howe lays out in this interview excerpt courtesy of Real Vision TV.